What is a Media Business Continuity Plan?
A media business continuity plan outlines how a media business will respond to and recover from unplanned events or disasters. The plan should include steps to maintain operations, protect personnel, secure facilities, and restore services. It should also include strategies for managing disruption to production, distribution, and information dissemination.
What's included in this Media Business Continuity Plan template?
- 3 focus areas
- 6 objectives
- 6 projects
- 6 KPIs
Each focus area has its own objectives, projects, and KPIs to ensure that the strategy is comprehensive and effective.
Who is the Media Business Continuity Plan template for?
This template is designed for media businesses, broadcasting organizations, and publishers that need to develop a business continuity plan to address the continuity of media production, content delivery, and information dissemination during emergencies or unforeseen circumstances.
1. Define clear examples of your focus areas
Focus areas are the main areas of the business that need to be addressed in the continuity plan. Examples of strategic focus areas that could fall under a Media Business Continuity Plan could be: Develop Media Production Process, Optimize Content Delivery, and Improve Information Dissemination.
2. Think about the objectives that could fall under that focus area
Objectives are the goals that need to be achieved in order to successfully meet the focus areas. Examples of objectives could include increasing production capacity, reducing production costs, increasing content delivery speed, and increasing content delivery reach.
3. Set measurable targets (KPIs) to tackle the objective
KPIs are measurable targets that need to be achieved in order to reach the objectives. Examples of KPIs could include increasing production capacity from 5 videos per day to 15 videos per day, reducing production costs from $1000 per video to $500 per video, increasing content delivery speed from 3 seconds to 1 second, and increasing content delivery reach from 5 countries to 10 countries.
4. Implement related projects to achieve the KPIs
Projects (or actions) are the steps needed to achieve the KPIs. Examples of projects could include implementing a media production process, using automated tools to reduce manual labor, implementing a Content Delivery Network (CDN), and leveraging influencers.
5. Utilize Cascade Strategy Execution Platform to see faster results from your strategy
Cascade Strategy Execution Platform is an all-in-one platform that helps organizations develop, execute, and monitor their business continuity plans. With Cascade, businesses can quickly and easily create, implement, and track their strategy to ensure their objectives and KPIs are met.